Website Marketing Content, How Bad Writing can Hurt
Writing by Brick Marketing on Monday, 28 of January , 2008 at 3:20 am
Website marketing content can make or break a website and it has the potential to wreak havoc on your page rank. Most people fail to realize what an impact bad website marketing content can have.
Your website marketing content is a reflection of business. Why would anyone purchase goods from a company with sloppy content. I am not talking about the occasional spelling or grammar error here or there, I am talking about content that is of poor quality in general. Keep the quality of the writing up if you want to maintain a professional image.
Plagiarism will kill your page rank. There really is no excuse for duplicate content. You can quote from other pages but don’t copy other pages. Scraper sites don’t appear in most search results for a reason. That content came from somewhere else first and the brains behind the search engines are powerful enough to figure that out. Most of the material in your website marketing content should be your own, even if you are quoting someone else.
Writing for robots will not sell product. With website marketing content there is a happy medium that some writers seem to find and others do not. Getting too trigger-happy with keywords and key phrases makes website marketing content read loudly. People don’t like to see a keyword on every line. Spread them out if you want to encourage human readers with your website marketing content.
FREE Website Design & Website Development Price Quotes – Compare and Save!
Category: Website Marketing Content
- Add this post to Del.icio.us - Digg
No comments yet.
